- Starts at $159/month
- Monthly billing
- Unlimited users
- Unlimited HTML demos
- Full HTML editing
- Hands-on support from founding team

- Starts at $600/month
- Annual contracts only
- 50 users
- Unlimited screenshot demos
- Screenshot demos only
- Basic product support from an AE
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TLDR;
Tourial has recently built HTML demo functionality but it is still maturing, it was originally a screenshot based demo tool, while HowdyGo is a HTML demo tool.
Tourial presents their product as a tool for creating "micro-tours" which are essentially a relabelled version of interactive product demos. They are also not transparent about the cost of their software.
You can explore a more affordable Tourial competitor like HowdyGo.
Starting at $159 a month, this interactive product demo tool lets you capture interactive HTML demos in one click, use editing options like a demo checklist and collect actionable insights to ensure you capture leads and track viewer engagement.
Let’s explore features, pricing and use cases of Demostack and HowdyGo to equip your sales reps and marketers with the most suitable tool.
HowdyGo vs Tourial features
Both solutions can help you increase conversion of your book-a-demo page with interactive demos. However, there are some differences between the two solutions in terms of features.
HowdyGo helps you improve and manage your viewer experience with a demo checklist. You can break up complex demos into categories for prospects and clients for easier navigation.
The tool also comes with the HTML Interaction Replay feature. Whenever your sales reps type or drag and drop something during the creation process, they can replay that interaction for the viewers. That way, they can actually see how your product is used. Ready to give it a go? Get started for free!
Here is a full overview of features for both interactive product demo tools:
HowdyGo | Tourial | |
---|---|---|
Pricing | ||
Starting price | $159/month for unlimited users | Said to start at $600/month for a limited number of users. |
Free trial | ✅ | ❌ |
Recording | ||
Interactive HTML capture | ✅ | ✅ |
HTML Interaction Replay | ✅ | ❌ |
Recording process | One-click capture as you go through your app | Capture individual app screens and manually link them together |
Editing | ||
Hotspots and tooltips | ✅ | ✅ |
Brand colors and fonts | ✅ | ✅ |
Demo checklist | ✅ | ✅ |
Edit HTML content and images in the recording | ✅ | ✅ |
Find & replace HTML content everywhere | ✅ | ✅ |
Personalize demo with prospect info | ✅ | ✅ |
Analytics | ||
Lead capture | ✅ | ✅ |
Track viewer engagement | ✅ | ✅ |
Demo optimization dashboard | ✅ | ❌ |
Integrations | ||
CRM | ✅ | ✅ |
Marketing | ✅ | ✅ |
Analytics | ✅ | ✅ |
Custom integrations | Yes, on enterprise plan | ❌ |
Hands-on support from the founders | ||
In-app chat support | ✅ | ✅ |
Shared Slack channel | ✅ | ✅ |
Expert guidance from founding team | ✅ | ❌ |
HowdyGo vs Tourial use cases
Reprise and HowdyGo are both suitable for marketing and sales teams. They offer similar features and functionality but let’s see how you can use demos in practice with these tools:
HowdyGo use cases
- Interactive demos for social media – Say goodbye to posting screenshots with long descriptions on social media. This Reprise alternative lets you create interactive demos of your software for Twitter, LinkedIn, YouTube and others.
- Product demo GIF creation – HowdyGo lets you record a product demo GIF to post on landing pages, emails and social media. This is useful as it helps your customers visualize what you're describing and encourages them to click.
- Website embed – Your customers can have detailed product walkthroughs at their own pace directly from your homepage.
- Sales calls – Your sales reps can create personalized interactive demos for different customers (personas, industries) with direct HTML editing.
- Figma prototypes — Capture Figma prototypes and turn them into demo videos with one click to present features that aren’t in production yet.
Tourial use cases
- Sales calls — Sales teams can create demos for any step in the customer journey. They can create demo environments, feature tours and leave-behinds to showcase all aspects of the product.
- Website embed — Share self-guided tours of your software directly on your website.
- Email links — Share your interactive demo via email with a link.
Looking for a platform with more users or quarterly pricing? Check out our review of two competitors - Navattic and Reprise.
HowdyGo vs Tourial pros
HowdyGo vs Tourial pros
HowdyGo and Tourial have unique pros that may be the competitive edge you were looking for, such as ease of use or support. Take a look at the full list below:
HowdyGo pros
- Unlimited HTML demos – You can demo as many features of your software as you want. Also, you don’t need to record everything from scratch when a feature or UI is changed. HowdyGo allows you to record just that change and implement it into the existing demo, which makes modifying quite easy.
- Unlimited user seats – Ensure your product, marketing and sales teams collaborate with HowdyGo. There’s no limit to how many users you can add – everyone gets a chance to build and create demo environments with this solution.
- Support from the founding team—Our founding team is there to help you create compelling demos.
- Smart defaults – Create annotations automatically every time you click while recording your demo, saving you a lot of time during the editing process.
- User-friendly analytics – You gain actionable and data-driven insights for demo modification. Find out where you should place demos on your website or which part isn’t interesting to customers and prospects with these valuable insights.
- Chrome extension – Your sales team can create demos from the comfort of their browsers with just one click.
- Integration options — It integrates with the tools you already use, such as Google Analytics, Zapier, Slack and Hubspot.
Reprise pros
On the other hand, Tourial comes with these benefits:
- Customizable demos — Tourial has features that allow an organization to create highly customizable demos. For instance, you can replace images, data, text and logos. It allows you to bulk apply any changes to the entire demo environment.
- Analytics and insights — Tourial doesn't let bad data interfere with closing deals. Your sales teams can change their strategies based on the insights that the solution provides. For instance, you can find out which software features are most engaging and how prospects interact with demos.
- Ease of use — Tourial features a simple interface. Its click-and-type functionality enables you to make demos quickly and easily.
- Sandbox environments – Tourial creates a sandbox environment where you won’t experience any bugs or inconsistencies during your demo.
HowdyGo vs Tourial pricing
Tourial offers annual pricing only, with the cost of the platform starting at $1,000 a month. On the other hand, HowdyGo is a fraction of the price and allows you to choose between a monthly or annual subscription.
HowdyGo pricing
HowdyGo offers these plans:
- $159 /month — Create unlimited demos, share them or embed them on your site
- $399 /month — 24/7 support for one team, custom integrations and comprehensive analytics
- Custom — Unlock top features such as personalization, unique domain, and support for more than one team
Tourial pricing
Tourial doesn’t publicly state its pricing. Companies need to contact their sales team for more information. However, we’ve spoken to previous customers and it seems that the price starts at $600 monthly. Pricing is one of the reasons why companies look for alternatives to Tourial.
HowdyGo vs Reprise user ratings
Users have reviewed both tools on G2. We’ll now give you an overview to check what stands out in the reviews of these competitors.
HowdyGo user ratings
For HowdyGo, reviewers singled out:
- The intuitive platform enables them to create demos of their software easily.
- The skilful and responsive customer support team.
- Features like personalization allow them to tailor each demo with dynamic data replacements.
Tourial user ratings
Companies and individuals that use Tourial praise it because it allows them to build live demos without writing any lines of code, increasing their efficiency and productivity.